Frustrated that your podcast guest appearances aren’t driving leads or visibility? Answer 15 questions to find out what’s holding you back—and how to fix it. Do you tailor your guest message to each podcast’s audience? Yes NoDo you research the host and their past episodes beforehand? Yes NoDo you share a compelling personal story or example during interviews? Yes NoDo you mention a clear next step for listeners at the end? Yes NoDo you capture emails or leads after your guest appearances? Yes NoHave you prepared a landing page or lead magnet for podcast listeners? Yes NoDo you follow up with hosts to build long-term relationships? Yes NoDo you track which guest appearances led to leads or business? Yes NoAre you choosing shows based on audience-fit, not just size? Yes NoDo you offer something actionable for listeners to do post-episode? Yes NoHow would you describe your current podcast guest experience? I’ve never been on a podcast I’ve done a few, but I’m not sure they helped I get invited often, but I’m not seeing results I have a clear system and generate leads consistentlyWhat would success as a guest look like to you? Drive consistent leads or clients Increase visibility and thought leadership Grow my email list or community Build partnerships or speaking opportunitiesWhat’s held you back from getting more from your appearances? (select all that apply) I don’t know what to say to convert listeners I don’t have a lead magnet or funnel I haven’t been tracking what works I rely on the host to do the promotion I don’t get asked on enough good showsWhat type of support would best help you improve your podcast guest strategy? A tool that automates lead capture from guest spots A done-for-you service to pitch and prep me A coach or consultant to optimize my messaging A content repurposing system I’m not sure yetIs there anything else you want us to know?NameEmail Get Your Audit
